Now owned by conglomerate Endurance International Group, the company’s platform still looks pretty much as it did nearly a decade and a half ago.
I signed up for the service to find out how well it’s aged and if it’s worthy of your money.
Pros and Cons
-TypePad is very easy to learn and use.
-You can create a custom blog in just minutes, enabling you to focus on your writing.
-Many of the themes look ancient compared to modern website offerings.
-The service is very expensive for what you get.
You can get started using TypePad by signing up for a 14-day free trial. It is important to note, however, that you will have to provide your payment details even if you are unsure whether you want to pay for the service.
This is not my favorite business model, especially since there are plenty of blogging platforms that don’t require a credit card at signup, but it’s easy enough to cancel the service and ensure that you don’t get charged.
To sign up, you will need to create an account and choose your blog URL. You can choose for it to be hosted on either the typepad.com subdomain or the blogs.com subdomain.
Once completed, you will be directed to choose the design of your blog and then you can begin posting.
You will interact with and post from a customized dashboard. The dashboard is extremely intuitive, basic, and easy to use. That means that there is virtually no learning curve – just sign up and start writing.
The Manage My Blog section allows you to access stats, design options, settings, posters, user comments, and the blog composer. There is also a progress bar that indicates how far along in the setup process you have come.
TypePad is truly as basic as it gets and, while it is aimed at professional bloggers, it is also great for those with no prior experience managing a blog online.
TypePad has a good selection of different themes to choose from, but they run the gamut from fresh and modern to old and dated. This is, presumably, due to the age of the service and a lack of staff that cares to remove old templates.
Most templates provide users with multiple layouts to choose from. They are also customizable, allowing you to place elements, change colors, and add background photos. You can also edit the HTML if you have some coding knowledge.
You can also create your own theme using the Nimble Design Lab and Theme Builder, both of which are free to use and which are good for those looking to create something truly unique.
TypePad has one purpose, but does it do it well? The answer is a resounding yes!
Like WordPress, the blogging platform has everything you need to create captivating blogs using headers, colors, images, videos, and more.
Despite a general lacking throughout the service, I had no complaints about the blogging feature.
TypePad has several payment tiers for your consideration.
The Plus plan costs $8.95 per month and includes nearly all of the features offered by the service. Although it includes unlimited storage, you are limited to just 150 MB of uploads and four blogs each month.
The most popular option is the Unlimited plan. For $14.95 per month, you will gain access to every premium feature on TypePad, in addition to a 1000 MB monthly upload limit and unlimited blogs.
The Premium plan costs $29.95 per month and includes everything from the Unlimited plan, plus an additional 1000 MB of uploads per month, in addition to priority support.
Finally, the Enterprise plan costs $49.95 per month and includes all of the features of the Premium plan with the simple addition of a co-owner. This is a necessity for businesses and would likely be seen as a negligible increase for the added security it offers.
Frankly speaking, TypePad is extremely expensive, especially compared to other services that are completely free and have a richer feature set.
Many of the platform’s users seem to be holdovers from a simpler time (ie Seth Godin). If you are just getting started, however, I just can’t ever recommend this service over more modern options which are not only cheaper but more powerful and easier to use.
I mean, you don’t even get a custom domain name! It doesn’t get more basic than that. Skip this one.